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Tag: video marketing

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Adap.tv Adapts to App Mentality with Awesome New App Center for Online Video Ad Buyers

Adap.tv has been, in my personalized video ad network rankings system , in third place for some time.

Go here to read the rest:  Adap.tv Adapts to App Mentality with Awesome New App Center for Online Video Ad Buyers
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Branded Video Content For More Than One Business: Killing Two Birds With One Stone

In Part 1 of our coverage of The YouTube Advertiser Playbook , we talked about how businesses need to come up with a plan before shooting a video.

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New Features Help Manage Global Online Video Campaigns with Multiple Teams in TubeMogul OneLoad

In Star Trek, on the Enterprise, you generally have a bridge full of officers, each with their own particular field of expertise and list of responsibilities. Not surprisingly, enterprise-level business is much the same way, with the board room and executive levels being much like the bridge of the enterprise (ha a Star Trek pun!). However, when your bridge officers are spread around the world, it gets a bit more complicated trying to manage all the work and make sure everything goes smoothly.

Read more:  New Features Help Manage Global Online Video Campaigns with Multiple Teams in TubeMogul OneLoad
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Does Your Video Interview Suck? Body Language Tips for Marketing Pros

Video is the best communications medium we have today. It is also the trickiest to master because it has a language all of its own. That point is often lost on many untrained marketers who shoot their own video interviews

View original here:  Does Your Video Interview Suck? Body Language Tips for Marketing Pros
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Film Riot’s Monday Challenge: A Great Example of Interactive Audience Engagement in Video

Calls-to-action should be something fun or stir people to react to your videos, to become involved.

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Your Social Media Marketing Strategy isn’t Complete w/o Video [Creator's Tip #39]

In this week’s Creator’s Tip video, we talk to Nathan Engels, the creator of www.WeUseCoupons.com and contributor to

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Coca Cola & Peugeot Exhibit Content Marketing Leadership with UK Video Marketing Campaigns

The adage ‘Content is King’ is now becoming something of a cliché, rolled out regularly to prove the author’s understanding that it’s not just hits that count, but how people perceive your message and what they do with it, turning viewers from passive observers to willing propagators of your content is obviously crucial. A central component of this – creating a synergy between online video and social networking- to the extent that your audience become co-curators in your campaigns.

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Coca Cola & Peugeot Exhibit Content Marketing Leadership with UK Video Marketing Campaigns
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Reuse, Recreate and Repurpose: Tips to Raising Your B2B Online Video Results [eBook Overview]

I recently pulled down an eBook by Knowledgevision and DemandGen Report. I hadn’t heard of either but the topic was quite interesting, it was about Business-to-business online video and offered some tips an reusing, recreating and re-purposing existing content to better leverage that B2B online video presence, so I thought I would share.

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Reuse, Recreate and Repurpose: Tips to Raising Your B2B Online Video Results [eBook Overview]
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Video Becomes Most Popular Medium for Branded Content Marketing [Study]

Back in 2009, 37% of North American companies used video for content marketing.

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Content Worth Sharing: Mary Doodles Goes Back In Time With Latest Art Video

Awhile back we talked about YouTube’s “On the Rise” winner for February, Mary Doodles, who does time-lapse art videos.