With today’s busy lifestyles, people often need a getaway. A popular option is to flock to the Bahamas, where Nassau Paradise Island is one of the most restful island destinations.

As users upload videos and share them with their friends, your video contest will form a viral loop and begin to naturally promote itself. Until then however, it’s worthwhile investing some time & effort in promoting your contest and in the first section of the ‘Promoting on a Budget’ chapter of this series, we will look at several ways you can use paid media to create awareness and drive traffic to your contest site. This post was made possible by Launchpad6 , an out of the box solution for creating video contests.

Contrary to popular belief, the best prizes aren’t always the one’s with the largest monetary value. There are other factors that impact whether a prize will be attractive to your audience.

The premise (or contest idea in layman's terms) is the most important ingredient in a successful video contest. If your contest idea appeals to your target market and content is readily available or easily created you have taken the first step to success

This post is the first in a seven-part series that looks at how to plan and execute a successful online video contest. We'll examine what separates the successful video contests from the unsuccessful one’s, and offer a road map marketers can use to help ensure a great contest

YouTube might try to wow you with the latest statistics, by bragging that “48 hours of video are uploaded every minute!” However, as a business owner or marketer, that statistic can be discouraging. How will your videos ever stand out from the rest? Will anyone care enough not only to watch you on video, but to take action as well?

Businesses spend millions of dollars to have celebrities make appearances in their commercials and Web videos. Just think about the ads that feature William Shatner as “The Priceline Negotiator” or Jennifer Lopez’s notorious commercial for Gillette “Venus” razors