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You Can Observe a Lot by Watching Movie Trailers

admin — Mon, 13 May 2013 15:57:51 +0000

What can we learn from movie trailers wen it comes to video marketing on YouTube? Considering that many movie trailers have created extraordinary buzz on YouTube over the years, learning how they market themselves can be an effective strategy for any video content creator.

An Inside Job: How Web Video Can Improve Internal Communications

admin — Fri, 08 Mar 2013 20:50:25 +0000

Video is a great way to communicate your company's message, and the best part is, it can always be accessed later when someone has questions.

Go here to see the original: An Inside Job: How Web Video Can Improve Internal Communications

6 Cliches You Need to Develop Killer Content [Web Series School]

admin — Thu, 27 Dec 2012 19:52:35 +0000

Below is a list of cliches every creator should know when developing a web show or web series. Development is the first chance a show has to "get it right" or "get it wrong" before entering into production and ultimately published online. These tips on ...

Web Series School: ‘Epic Rap Battles’ Serves up Platinum Programming

admin — Wed, 12 Dec 2012 17:48:45 +0000

In this week's web series lesson we look at the #36 most subscribed YouTube channel, Epic Rap Battles, and learn a few secrets about perfect programming. Epic Rap Battles of History Epic Rap Battles of History is a web series and channel created by YouTubers Nice Peter and Epic Lloyd and produced at Maker Studios.

A Formula for Viral Videos is Revealed: 7 Key Elements for Viral Content

admin — Wed, 07 Nov 2012 22:22:00 +0000

So, at about this time in our study of viral videos, we should know a few things: it's rarely an accident.

Filmmakers Share Secrets to Releasing a Short Film Online [Case Study]

admin — Fri, 19 Oct 2012 02:32:46 +0000

This week, Vimeo reprinted an article from Short of the Week creators Andrew Allen and Jason Sondhi called " How We Launched Our Film Online: The Thomas Beale Cipher ."

How to Analyze & Manage Viewer Sentiment for Online Video Marketing

admin — Sat, 13 Oct 2012 01:34:13 +0000

Have you ever posted new video content and received an immediate reaction from your audience?

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How to Analyze & Manage Viewer Sentiment for Online Video Marketing

Tips for Optimizing Video Ad Campaigns on Tablets

admin — Wed, 19 Sep 2012 20:38:48 +0000

Rhythm put out their Q2 2012 Insights repor t which looks at advertising that's delivered to tablets and mobiles and they found some interesting things in regards to tablets, in my opinion.

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Tips for Optimizing Video Ad Campaigns on Tablets

The Mekanics of Storytelling for Branded Social Video Ad Campaigns: Interview with Mekanism

admin — Tue, 18 Sep 2012 16:13:24 +0000

I recently had the pleasure of talking with Brendan Gahan , Director of Social Media at Mekanism , a digital ad agency that works with brands to tell stories with their video ad campaigns.

10 Video Campaign and Fundraising Tips for Nonprofits and Social Causes

admin — Thu, 16 Aug 2012 19:09:12 +0000

I interviewed Michael Hoffman, President of the video agency See3 communications, specializing in video strategies and campaigns for non-profits and cause marketing. Back in 2006, See3 created the DoGooder Nonprofit Video Awards, which they run with YouTube, to honor the best uses of video by nonprofits annually.

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10 Video Campaign and Fundraising Tips for Nonprofits and Social Causes