YouTube Stars, New Media, & Talent Development - The Collective
I recently sat down with Michael Green, the CEO of The Collective , "full-service entertainment management, media and content production company." They're the home to a good number of YouTube stars you might know like Fred, iJustine, Freddie Wong, and Annoying Orange, as well as traditional stars like Comedian Kat Williams. We talked about how The Collective came into being, as well as their view on how YouTube and social media have changed talent development and audience interaction.

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YouTube Stars, New Media, & Talent Development - The Collective