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Tag: branding

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Reuse, Recreate and Repurpose: Tips to Raising Your B2B Online Video Results [eBook Overview]

I recently pulled down an eBook by Knowledgevision and DemandGen Report. I hadn’t heard of either but the topic was quite interesting, it was about Business-to-business online video and offered some tips an reusing, recreating and re-purposing existing content to better leverage that B2B online video presence, so I thought I would share.

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Reuse, Recreate and Repurpose: Tips to Raising Your B2B Online Video Results [eBook Overview]
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Video Becomes Most Popular Medium for Branded Content Marketing [Study]

Back in 2009, 37% of North American companies used video for content marketing.

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5 Tips For Building An Audience & Making Your Videos More Popular

So you’re a marketer or a small business or indie producer and you want people to watch your videos. Making a video go viral is probably out of your control, but making it good isn’t. For any brand or Web series producers, here are five best practices for how to build a strong and loyal video audience over time, courtesy of Jay Miletsky, CEO of online network MyPod Studios and an author of several branding books

Original post:  5 Tips For Building An Audience & Making Your Videos More Popular
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TubeMogul Spins Off OneLoad Into Its Own Video Distribution Destination

OneLoad, Tubemogul's video distribution platform, has long been the premier platform for distributing web video assets to multiple video destinations with one upload. In fact, in the beginning, it was just called TubeMogul instead of “OneLoad” because it was the company’s main focus. But as TubeMogul’s branding emphasis has evolved with the rapid growth of their real-time media buying platform for video advertising, OneLoad may have gotten lost in the shuffle for some users

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TubeMogul Spins Off OneLoad Into Its Own Video Distribution Destination
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The Benefits of Using A Green Screen For Your Web Videos

So, youʼve been awarded a contract to shoot a company video. Awesome

Continued here:  The Benefits of Using A Green Screen For Your Web Videos
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Tips For Creating An Online Video Series For Your Business

The verdict is in: Online videos are the new marketing method for businesses, both small and large alike.

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FREE Social Video E-Book: The Social Video Blueprint

A few months ago we brought you a 9-part series on social video marketing called The Social Video Blueprint. It was intended to serve as an outline of sorts, for companies and brands (and individual creators) seeking to ignite their video marketing with a social kick.

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FREE Social Video E-Book: The Social Video Blueprint
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Video Marketing Done Right - Google+ Teases Google Map Video Game

Google is hoping that games can do for Google Plus what they did for Facebook--get people hopelessly addicted until they're spending every waking moment playing social network games and annoying friends with automated status updates based on meaningless gameplay objectives. Um... sorry...

Original post:  Video Marketing Done Right - Google+ Teases Google Map Video Game
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Every Brand Will Be A Studio: Philosophical Musings On The Future Of Video

I think I'm going to write an e-book... call it "Drop Out Of College & Learn Video.” I had this revelation after an email chain with ReelSEO writer, Chris Atkinson. See, Chris and I are not only co-workers, but we’ve been friends for more than a decade.

View original post here:  Every Brand Will Be A Studio: Philosophical Musings On The Future Of Video
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The Week's Best Viral Videos & Video Marketing Lessons - Guitar Gimmick Edition

It was a pretty big week for online video fans, as CES 2012 kicked off and a wave of new video gadget announcements began. We also heard some big predictions from key companies at CES, like YouTube, who said that soon 90% of all web traffic will be video. But something else happened this week that maybe didn't get as much press: brands and individuals and small businesses and artists used the power of online video to reach new fans and spread their message.

View original here:  The Week's Best Viral Videos & Video Marketing Lessons - Guitar Gimmick Edition
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