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Experts Debate Winning Video Metrics for Brands in 2014

Online video is consistently showing its value well beyond the one-off viral hit. For the evolution of video marketing to continue, it is important to define what constitutes a "win". At the 2014 ReelSummit, a panel of top video industry experts discussed what kind of video marketing performance metrics, tools and tricks to track, and why.

Read the original post:  Experts Debate Winning Video Metrics for Brands in 2014
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YouTube Analytics and TrueView for E-commerce [TubeTalk #38]

What kinds of data can you find in YouTube Analytics? How can you best use TrueView for e-commerce?

Read more here:  YouTube Analytics and TrueView for E-commerce [TubeTalk #38]
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Finally, You Can Upload Your Google Plus Videos Straight To YouTube

Three years after the social platform was launched, and a good year since its integration with YouTube, Google has finally implemented the ability for Google+ videos to be directly uploaded to the world's largest video site.

See the rest here:  Finally, You Can Upload Your Google Plus Videos Straight To YouTube